Manchester United could follow Tottenham Hotspur example for huge triple boost from new stadium

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Man Utd could see a significant rise in matchday revenue as part of their ambitious new stadium plans.
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Manchester United could see their ticket matchday revenue rise significantly as part of their proposals to build a new 100,000 capacity stadium. United unveiled plans this week to build an entirely new stadium complex on the same site as Old Trafford, at an estimated cost of £2 billion.
United co-owner Jim Ratcliffe has set out an ambition to build the greatest football stadium in the world, and there is a belief it would only take five years for the project to be completed. Once the new stadium is built, the club's existing home ground is most likely to be demolished.
Despite being £1bn in debt, United are confident they will be able to finance the project, and the stadium will form part of a wider regeneration of the Old Trafford area. The plans have already been backed by UK Chancellor Rachel Reeves, while United claim the entire project has the potential to create 92,000 new jobs, will involve the construction of 17,000 homes and bring an additional 1.8 million visitors to the area annually. They add that the project will be worth an additional £7.3bn per year to the UK economy.
Manchester United could see significant matchday revenue rise
The latest Uefa European Club Finance and Investment Landscape report showed Premier League clubs made a total of roughly £830 million from home ticket sales in 2023. That is almost double both La Liga (£481m) and Bundesliga (£430m). It is estimated the figure grows about 10 per cent per year, so it could be worth over £900m now.
Manchester United were fifth for total home matchday ticket sales for the 2023/24 season, behind Real Madrid, PSG, Arsenal and Bayern Munich, though that is largely down to the volume of matches they played compared with other clubs. When it comes down to average ticket income per match, they drop to sixth behind Tottenham Hotspur as well, with an average ticket income per fan of £58.93 compared with £79.68.
Arsenal and Tottenham lead the way for average gate yield per home match, largely because they sell so many high-value hospitality seats at their modern stadiums. This is something United will look to replicate themselves, with plans for 15.5% percent of their new 100,000 capacity stadium to be hospitality. It doesn't take very complex math to calculate that at 15,500 a match.
It is understood that since leaving White Hart Lane, commercial income at Tottenham Hotspur has tripled from £70 million to £220 million, while they also earn additional income from hosting various events at the stadium. The Athletic claim that a concert can make roughly £15million for the club, though after costs for hosting it, that profit comes to £5million. Tottenham's stadium switch saw them rise from a 35,000 capacity to a 60,000 capacity, the same 25,000 increase that United are looking to achieve with its new stadium.
The other uncomfortable truth is further ticket price rises. United have already raised the cost of tickets for members to £66 and removed concession prices for the rest of this season, while Ratcliffe has hinted at further price rises to come in the future.